Founded by Phoenix businessman, George H.N. Luhrs and completed by his son, George Luhrs Jr., the Luhrs Building was Phoenix’s first 10-story high-rise when it opened with great fanfare on April 1, 1924. Built at a cost of $553,000, this L-shaped neoclassical building was designed by the El Paso architectural firm of Trost & Trost to include a striking brown brick facade, elaborate marble ornamentation on the uppermost two floors and a prominent rooftop cornice.